When you order a product or sign up for membership, we need to know your name, email address, mailing or physical address and payment information. This allows us to process and fulfill your orders and to notify you of your order status.
When you enter a contest or other promotional feature, we may ask for your name, address and email address so we can administer the contest and notify winners.
We also monitor traffic patterns and site usage to help us improve our site and identify problems.
We may also use the information we collect to occasionally notify you about important functionality changes to our website, new DAN services and announcements we think you will find valuable.